With social networks on the rise, the entire advertising and marketing industry is undergoing a fundamental change. In an attempt to cope with an entirely new way of customer interaction, social media managers made crisis communications one of the most frequently discussed topics in this field. An increasingly important aspect in this regard are social media crises, which have been around for many...
Paperback: 104 pages
Publisher: Books On Demand (October 18, 2013)
Language: English
ISBN-10: 3732285162
ISBN-13: 978-3732285167
Product Dimensions: 5.8 x 0.2 x 8.3 inches
Amazon Rank: 13641463
Format: PDF ePub TXT book
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Received in new condition as soon as it was released by publisher...